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Several PEOs and MDCs hold regular “technology fair” meetings where new technology can be presented. APEX can help get you on the agenda, assist you in event preparation, and identify potential “matches” between your technology and the needs of the PEOs/MDCs. APEX is continually learning the changing business model(s) of the PEOs/MDCs and in some cases may be able to give you direct contacts, while in other cases APEX may not yet have established contacts to assist your search. Ultimately APEX is not the only or primary method to contact technology consumers. Many companies contact PEOs / MDCs through a cold-call or a friend-of-a-friend.